I have witnessed Jay Smith countless times at Speaker’s Corner over the years. I think I know the secret of his success with other Christians (he has many a young protégé and a considerable following):
The secret is this: his personality.
Just watch the video. He exudes confidence and conviction. He is cheerful. At Speaker’s Corner he shouts Praise Jesus! a great deal. This confidence communicates itself to other Christians who have doubts, so they too can feel sure and certain about their Christian beliefs. Who could not believe such a man? But beyond the personality and hype and cheerful certainties this video takes a sober look at the historical facts with the assistance of a fellow Christian (and scholar) Mike Licona. After such a reality check I can see why someone said about Jay Smith: ‘Something about this bloke screams dodgy used car salesman’. Indeed there is!